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Lichfield receive Golfmark Award
15th June 2012


Lichfield Golf and Country Club's Golf Operations Manager Simon Joyce (right) receives GolfMark from Sean Hammill, Staffordshire County Golf Partnership county development officer.

A STAFFORDSHIRE golf club has marked its 21 st anniversary this month by being awarded national recognition for its drive to encourage more people into the sport.

Lichfield Golf and Country Club has received GolfMark, a national seal of approval for junior and beginner friendly facilities which play an important role in the development of the game.

The club, situated in Elmhurst, was only founded in 1991 but has established a reputation for encouraging newcomers of all ages to the sport and has been a staunch supporter of Midlands Golf Week, a major initiative across seven counties to help people get into golf.

The junior section has undergone a welcome revival in recent years with junior organiser Ian Callow helping oversee a number of changes which now see the younger players fully involved in club life.

They have their own junior committee, which includes junior captain Ben Trewick, newsletter and dedicated competitions, but can also take part in any of the club's activities. Discounted membership fees are available for the younger players.

The club has built strong links with local schools at primary and secondary level, even inviting them down to hold PE lessons out on the course.

Golf Operations Manager Simon Joyce, a PGA professional who offers coaching sessions alongside Ian Jones, says: "We have put a lot of hard work in over the past two years which has resulted in a real revival of the junior section, which has been fantastic to see.

"We have encouraged youngsters to come down to the club through our schools programme in the hope that after being given the chance to sample the activities available at a club they may go on to future membership and enjoy golf for the rest of their lives.

"GolfMark shows we are creating the right environment in which children can learn and play golf. It is a scheme that covers everything from CRB checks for volunteers working with the juniors to making sure we have first aid kits available. It sends out a very positive message about the club, its aims and its principles."

Says Sean Hammill, county development officer for the Staffordshire County Golf Partnership: "Lichfield is a club that has worked hard to offer a variety of routes into golf for players of all ages and abilities and GolfMark is recognition of the effort they have put in to ensure the right structures are in place to make it as easy as possible for people to give golf a try.

"GolfMark means a parent dropping off their child knows they are in a positive, encouraging environment with the emphasis on the right care and responsibilities."

Lichfield Golf and Country Club has both an 18 hole and a Par 3 course, a 26 bay driving range, putting and bunker practice area and offers golf tuition through the PGA professionals at the Ace Golf Academy.

Lichfield also organises 'Golf in a day' courses which cover the full range of skills needed to enjoy the game - or for those who can afford to spend a little longer learning the basics, a three-day option.

The club holds an annual Summer Week Celebration, with a range of discounted golf and free lessons on offer throughout the week.

Further details are available by contacting 01543 417 333 or visiting

GolfMark is a national scheme that incorporates ClubMark and recognises junior and beginner friendly golf facilities that focus on Coaching and Playing, Club Environment and Child Protection, and Duty of Care, all of which are extremely important to parents and children alike.

GolfMark is an initiative jointly provided by the EGU and EWGA via the England Golf Partnership's 'Whole Sport Plan' for golf and is an integral part of the England Golf Partnership's vision to 'Grow the Game'.

The England Golf Partnership is a collaboration of a number of stakeholders in the sport including England Golf - the new organisation formed by the merger of the English Golf Union and The English Women's Golf Association - the PGA, the Golf Foundation and Sport England.

In Staffordshire the partnership is supported by the Staffordshire Ladies County Golf Association, the Staffordshire Union of Golf Clubs and the Staffordshire PGA.

For more details of the activities in Staffordshire visit .

For more information on the work of the Staffordshire Golf Partnership contact Sean Hammill, County Development Officer, Staffordshire County Golf Partnership.


Mobile: 07771 794193



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