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World of Golf New Malden re-opens after major rebuild

18th February 2013

World of Golf New Malden, the best attended driving range in the UK, has re-opened following a major rebuild. Located just off the A3 in New Malden, between Wimbledon and Kingston-on-Thames, the World of Golf range now offers golfers premium state-of-the-art facilities unlike any other;  it's a 'hole new ball game'.

Range innovations

The range has 60 revamped covered and heated bays located over two tiers, each with new automated power tees, as well as new fairway and light-rough effect outfield. To give golfers the most realistic experience possible, World of Golf New Malden has invested in innovative new target greens, which feature the latest technology in the form of a foam material covering, to create a true ball landing sensation giving instant feedback when the ball lands. What's more, golfers can now tackle one of the most feared hazards, water, which now features in front of three of the six new target greens.

Coaching for all levels

As well as first class practice facilities, the range offers excellent tuition for all levels; it has a team of six teaching PGA Qualified Instructors and three master professionals. Offering a wide choice of individual or group lessons, the professionals run courses for golfers of all ages and abilities, enhanced with innovative golf training facilities, such as video coaching studios to help golfers analyse and improve their swing.

The most popular range in Europe

Approximately 14 million balls are hit each year at World of Golf New Malden by golfers of all abilities, from the scratch handicapper to the raw beginner, making it one of the most popular ranges in Europe. Daley Thompson is one of the more familiar faces to be seen practicing at the range, along with members of the Chelsea football squad.

Grant Wright, chief executive officer, World of Golf New Malden , comments on the transformation, "Everyone on the team here is incredibly excited to be opening the doors to the all-new range, with its fantastic new targets and state-of-the-art range technology and facilities. We have worked really hard to make sure the range is designed to offer a truly exceptional golfing experience to all players, whether you have a low handicap or are just starting to hit your first few balls.

"World of Golf New Malden is based just off the A3 which means golfers in the South-East have a driving range, fitted out with the latest facilities and technologies, on their doorstep. By bringing together all of the latest technologies and facilities, we really have created a 'hole new ball game' for golfers."

World of Golf New Malden has appointed IMG, the global leader in sports, fashion and media, as strategic advisors for the re-launch, utilising their unrivalled expertise in all aspects of golf strategy and operations.

Michael Pask, Senior Vice President, IMG , commented, "We are excited to be working with World of Golf as they look to re-launch what has always been a popular and successful facility. With our experience and skill set, we hope to support the new owners in making this truly a destination of choice for families, beginners and golf enthusiasts."

The World of Golf range forms part of a full service Golf Centre experience for the whole family with a Platinum Club for VIP members and an 18-hole adventure golf course, called Jurassic Encounter, which sees life-sized dinosaurs move and roar. For all visitors there is an American Golf superstore, Europe's leading golf retailer with a vast range of equipment and clothing, as well as a Costa Coffee to relax and unwind in.

World of Golf New Malden is open everyday from 8am, except on Christmas day. For more information visit  www.worldofgolf.co.uk .

Read more at http://www.golftoday.co.uk/news/yeartodate/2013/world_of_golf_new_malden.html#m8CXyIJYOEpCcqJv.99

 







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